ASUS laptops with an OLED display minimize this risk by setting Windows’s Dark mode as default, as well as shortening the idle time before the screen is turned off - both on mains (AC) and battery (DC) power. This tends to occur only in extreme use cases, such as when a static, high-contrast image is continuously displayed for prolonged periods of time.
This is expected behavior that can include image persistence or burn-in, where the display shows a faint remnant of an image even after a new image appears on the screen.